The Evolution of B2B Sales: Trends and Transformations

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Over the past few years, sales teams have been inching toward digital transformation. Progress was slow and steady—until the COVID-19 pandemic accelerated the digitization trajectory, and now there’s no turning back. As B2B sellers prepare to manage a majority of their deals in a purely remote environment, they’re making changes quickly.
In this research report, DocuSign presents data from more than 750 sales professionals, examining the rapidly evolving state of selling processes and priorities. Inside, you’ll see data about modern sales trends, including

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