The COVID-19 pandemic presented an opportunity to accelerate digital transformation. Companies that pivoted quickly to resume operations with a remote workforce, migrated customer support to virtual call centers, reconfigured supply lines around quarantines, and adopted multiple channels for sales and customer communications suffered the least. The pandemic has drawn the virtues of business agility, organizational resilience, and robust communications in sharp relief. It has also brought home the importance of anticipating crises and having response strategies in place before they strike.