How Can AI Advance Analytics? Analytics should enable businesses to make better decisions, yet analytics solutions are often too complicated for business people to use on their own. As a result, data and analytics professionals are tasked with gathering the data, performing the actual analysis, and interpreting the output to help business people make decisions.This manual process is inefficient and susceptible to incomplete data, poorly constructed research, and bias. AI can create a more streamlined path to insights by solving business problems and performing analysis.